The Best Social Media Management Tools
Automation, Social Media Michael Capozzi Automation, Social Media Michael Capozzi

The Best Social Media Management Tools

The concept and task of posting something on social media has become an afterthought for most small business owners. It’s not easy to run an entire business, and then act as your own marketing agency. But, if you read about why you should be scheduling your social media posts, you’ll soon feel like a marketer first, business second!

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Surround Yourself With the Right People
Marketing Francis Volpe Marketing Francis Volpe

Surround Yourself With the Right People

A lot, if not most of us, are extremely motivated and want to achieve all of our goals. It doesn't have to be just business. Maybe it's fitness, travel, and so on. As it turns out, you might not achieve your goals, and one of the contributing factors can stem from who we surround ourselves with.

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Build Your In-Person Network Online
Social Media, Marketing Tony Pec Social Media, Marketing Tony Pec

Build Your In-Person Network Online

In such a digital age of the internet and being online, less and less people focus on relationships offline. We hear it every day: "Your Network is your Net Worth." It's overused, but it seems to still be a saying that many just say and do not live by. The importance of meeting new people cannot go overlooked, and if you do so it is going to hurt you in the long run.

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A Beginner's Guide to Start Automating Your Business
How-To, Automation Michael Capozzi How-To, Automation Michael Capozzi

A Beginner's Guide to Start Automating Your Business

Automation might sound like a scary word to most business owners due to its "hands-off" approach and allowing your tasks to, in essence, run themselves. A common misconception of automation is that a coding background is required. While this may be true in some instances, the following services and tips require little to no coding, and offer a free point of entry to accomplish almost all your tasks!

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Social Media is Underutilized
Social Media, Marketing Francis Volpe Social Media, Marketing Francis Volpe

Social Media is Underutilized

Social media has not been around as long as most people think. The real start of social media beginning to be used by the masses was Facebook.

Facebook only founded 16 years ago, has 2 billion users, almost a quarter of the entire world’s population. Instagram founded only 10 years ago, has 1 billion users. These are large numbers, but the time they have been around is short.

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Brand Building
Marketing Francis Volpe Marketing Francis Volpe

Brand Building

Content is the foundation to any social media platform, and is something that needs to be taken seriously. Strategy is crucial when it comes to creating content, especially if you want to “stand out” and be “different.”

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