How To Use Instagram’s Collab Feature
How-To, Social Media Michael Capozzi How-To, Social Media Michael Capozzi

How To Use Instagram’s Collab Feature

Instagram recently launched a feature which allows two accounts to co-author a post in through the Collab feature.

You might have noticed this in your newsfeed specifically when seeing two different account usernames on the same post. Here’s how you can start Collab’ing with other accounts on your future posts.

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How to Hire a Social Media Account Manager
Social Media, Marketing Francis Volpe Social Media, Marketing Francis Volpe

How to Hire a Social Media Account Manager

A lot has changed since the early days of Instagram: video has become king; photos of your food are still relevant, but only to niche pages; businesses have utilized the platform to both grow their audience as well as showcase their brand in a new light; and small businesses have grown faster than ever in marketing their products and services!

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The Best Social Media Management Tools
Automation, Social Media Michael Capozzi Automation, Social Media Michael Capozzi

The Best Social Media Management Tools

The concept and task of posting something on social media has become an afterthought for most small business owners. It’s not easy to run an entire business, and then act as your own marketing agency. But, if you read about why you should be scheduling your social media posts, you’ll soon feel like a marketer first, business second!

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Build Your In-Person Network Online
Social Media, Marketing Tony Pec Social Media, Marketing Tony Pec

Build Your In-Person Network Online

In such a digital age of the internet and being online, less and less people focus on relationships offline. We hear it every day: "Your Network is your Net Worth." It's overused, but it seems to still be a saying that many just say and do not live by. The importance of meeting new people cannot go overlooked, and if you do so it is going to hurt you in the long run.

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Social Media is Underutilized
Social Media, Marketing Francis Volpe Social Media, Marketing Francis Volpe

Social Media is Underutilized

Social media has not been around as long as most people think. The real start of social media beginning to be used by the masses was Facebook.

Facebook only founded 16 years ago, has 2 billion users, almost a quarter of the entire world’s population. Instagram founded only 10 years ago, has 1 billion users. These are large numbers, but the time they have been around is short.

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